Wednesday, July 3, 2013

Press Release - Slow Food Eyeglasses come to Halifax

Ocean Optometry, Halifax (July 02, 2013) - Eyeglasses, like many other products, can often travel thousands of miles before arriving at the final retailer for sale. A more environmentally responsible alternative has arrived at Ocean Optometry.

 “When we first met with Drift Eyewear and were introduced to the range, we were blown away by the ethos of the company and the ingenious design solutions at which they have arrived,” commented Dr. Euan McGinty.  Drift Eyewear’s hand-made frames have created a unique solution in eyeglasses combining a natural acetate front and timber sides.  The frames take their design ingenuity from the architectural world as well as from nature.

“While wooden frames aren’t new”, optician Michael Bonang added, “Drift’s solution has allowed for the combining of more fragile reclaimed or sustainably sourced woods with perfectly managed weight distribution throughout the frames. This makes the frames comfortable and well-fitting”.

Drift Eyewear frames have an acetate front, definitely the look of the season, and timber sides.  “We felt that these frames also provided a great connection with the Maritimes”, said Dr. John Wilson, “There are several different options for the temples. I t was great to see a maple wood option and we were incredibly excited by the range called 12 Meter which uses reclaimed boat timbers”.

Ocean Optometry is an independent optometry office recently opened on Blowers Street in downtown Halifax.  Working with other independent companies is incredibly important to their business and Drift Eyewear is a perfect fit for this philosophy.  Being pioneers in eyewear fashion, Ocean Optometry is delivering options which have never before been available, not just within the HRM, but the across the whole of Atlantic Canada.  Assistant Erin Hensler explained, “Drift Eyewear supplies only a few retailers in the whole of Canada and none east of Ontario.  From initial order to arrival, we have waited almost three months for these frames, but when you are selecting a hand-made, small-run speciality product it is definitely worth the wait.”

The range is available to view at:

Ocean Optometry

5240 Blowers Street
Halifax
Tel: (902) 446-4470
ww.oceanoptometry.ca

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